We believe that innovation is key to solving some of the world's most pressing problems and the lifeblood of any successful organization.

We help startups and corporations to design and execute Go-To-Market and Product Launch strategies globally. 


Your business is not growing in the pace you would like to?

Innovate and continuously grow is not something easy.

Experience is needed!

Our team of experienced consultants and strategists is dedicated to helping our clients stay ahead of the curve. We leverage our expertise in emerging technologies, business model innovation, and customer-centric design to provide tailored solutions that meet our clients’ specific needs.

At Muda, we help entrepreneurs, corporates and investors to develop and accelerate innovative tech businesses

Count on those who have already walked this path!

We don’t just deliver reports – we roll up our sleeves and work with our clients to implement real change. We provide hands-on guidance and support throughout the entire process, from ideation to implementation and beyond.

Meet some of our consultants:

Fábio Palma

A technology entrepreneur with over 14 years of experience in sales, operations, and technology. This experience taught me the importance of innovation, agility, and resilience in a fast-paced and ever-changing business environment.

Throughout my career, I have held C-level leadership positions in startups and helped many corporations to develop strategic planning, business development, and process optimization strategies. I have a deep understanding of software development, agile methodologies, cloud computing, and data analytics.

As a mentor and advisor, I enjoy helping other professionals grow and develop their skills, and I’m always looking for ways to give back to the community.

I’m passionate about using these technologies to create innovative products and services.

Maurício Vidor

With over 12 years of experience as an innovation consultant, I’ve had the privilege of working with a diverse range of clients across industries, from startups to Fortune 500 companies.

I was a managing partner at Semente Negócios, a consultancy company specializing in entrepreneurial education programs, and an innovation consultant at Innoscience.

I managed dozens of acceleration programs and mentored hundreds of startups to validate business models and raise funds.

I’m passionate about bringing an entrepreneurial mindset to corporates and helping them stay ahead of the curve through innovation and corporate venture.

Challenges that moves us 

These are the main challenges that our consultants have track-record in solving: 

Business Model Validation

We run product discovery and validation process for high-potential businesses in search of product-market-fit in promising markets.

Startup Fundraising

We prepare early-stage startups for their next fundraising round by developing strategic vision, investing and/or providing access to capital.

Growth & Acceleration:

We accelerate business growth by designing and implementing growth processes   in areas of product, marketing, sales, and customer success.

Go-To-Market & Product Strategy:

We develop Go-To-Market and Product Launch strategies for companies exploring new markets and new businesses models

Our Clients

Whether you’re looking to launch a new product, enter a new market, or transform your organization, we can help. 

Muda Ventures ®  all rights reserved – 2024